Studies have repeatedly shown that the loading time of a website directly influences conversion rates and thus sales. For online shops that rely on WooCommerce, choosing the right theme plays a crucial role in optimizing not only the aesthetics but also the performance of the shop. A fast, responsive theme can significantly improve the user experience, the […]
In this simple guide, we will explain how to add Google star ratings to your WordPress website. Integrating Google star ratings on your website can significantly influence a visitor's decision to use your product or service. In addition to increasing trust, these reviews can also improve your search engine optimization (SEO) as they provide fresh and relevant
Creating a sitemap is an important step to get your website listed on Google. What is a sitemap? A sitemap serves as a table of contents for websites that helps search engines like Google understand the structure of your site and index all of your important pages efficiently. For WordPress users, plugins like RankMath and Yoast SEO
Introduction Website operators and content creators are faced with the challenge of not only making their content appealing and informative, but also meeting the constantly changing guidelines of search engines, especially Google. A central element that has increasingly come into focus in recent years are these concepts: These terms represent key indicators that Google uses to
Introduction: The Importance of Backlinks (SEO) Backlinks have long been considered one of the pillars of a successful website ranking strategy. Backlinks are external links that point to your site from other websites and serve as a type of “vote of trust” for search engines such as Google “. A robust profile of high-quality backlinks can greatly help increase your website's visibility in the
What does 'alternate page with proper canonical tag' mean? An important but often overlooked element in SEO is the correct use of canonical tags. These special HTML elements play a central role in preventing duplicate content issues by signaling to search engines like Google which version of a page is the “authoritative” or “canonical.” “Alternative site
Introduction: The Google Disavow Tool A website's link profile is a factor for visibility and ranking in search engine results. While high-quality backlinks can improve a website's authority and ranking, harmful or unnatural links can do the opposite and even result in manual penalties from Google. This is where the Disavow Tool comes into play, a powerful one
Introduction - What are backlinks? Backlinks are crucial for the visibility and ranking of a website in search results. A backlink, simply put, is a link to your website from another website. Search engines like Google interpret these links as a sign of the relevance and quality of your content, which can lead to a higher ranking.
The Google Search Console (GSC) – Link – is a powerful tool for gaining accurate insights into your customers. In particular, filtering by W-questions (how, who, when, where, why) can provide you with valuable information about the information needs of your target audience. This not only promotes targeted audience engagement, but also satisfaction with your content. By applying a
Comprehensive guide on how to create SEO-optimized content that not only ranks but also delights your target audience.
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